Google is rolling out device targeting controls and features within Performance Max campaigns. We knew this was coming and ...

Learn how Google’s new Audience Builder workflow changes how create, manage, and apply audiences in Demand Gen, Video, and ...

Google’s AI now auto-optimizes images in PMax campaigns, including pulling visuals from landing pages by default.

In early March, it was leaked that Google Ads will be rolling out channel reporting for Performance Max campaigns. Well, now ...

Google introduces AI Max for Search, expanding query reach, adaptive creative, and better controls to boost performance while ...

Google is cracking open the black box of its popular AI media buying tool Performance Max some more, and unsurprisingly, this ...

A new Q&A sheds light on how AI Max works, offering advertisers clarity on automation, keyword targeting, and performance ...

Avoid common pitfalls of automated ad copy in Google Ads. Here’s how to keep your ad copy clear, accurate, and on-brand.

Available to advertisers globally in beta starting later this month, AI Max for search campaigns aims to improve targeting by ...

Google’s Performance Max ads are designed to drive conversion, with Google’s automated system working to optimize ad performance in real-time, and across channels, using Smart ...

The new device targeting for PMax campaigns in Google Ads will let you optimize spend across computers, phones, tablets, and ...