Astronomer’s leadership scandal, fueled by a kiss-cam moment at a Coldplay concert, was unusual. The company itself didn’t do ...

Gwyneth Paltrow couldn’t pass up a quick payday to shame the cheating Coldplay kiss-cam couple by shooting a promo for the ...

With Astronomer, Ms. Paltrow did what she always does: transform an apparent P.R. disaster into a marketing moment. Ms.

Gwyneth Paltrow reportedly had a valid reason for taking up the role of “temporary spokesperson” at Astronomer. Her ...

Her larger-than-life persona has led to both admiration and criticism. The author of new book Gwyneth: The Biography, tells ...

New dishy biography paints Gwyneth Paltrow's extravagant, out-of-touch lifestyle, 'toxic' Goop workplaces and sour ...

A PR nightmare turned brand moment? We’ll allow it. After a viral kiss-cam incident led to the departure of its CEO and head ...

Astronomer's newly appointed CEO, Pete DeJoy, is getting dragged on social media days after former CEO Andy Byron's scandal.

Astronomer’s comeback after the inglorious exit of its former CEO Andy Byron is a case study for crisis management ...

The ad agency behind Astronomer’s recent video featuring Gwyneth Paltrow is Maximum Effort. On July 28, the agency shared an ...

Author Amy Odell claimed Paltrow gave Ryder the nasty nickname in the 90s after she thought Ryder was fabricating stories for ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.