Max has announced that the streaming service will revert to its old name "HBO Max." Executives say they're going for quality over quantity.

During its Upfronts presentation, Warner Bros. Discovery announced that Max will be rebranded HBO Max. "HBO Max"? Sounds ...

Warner Bros. Discovery Inc. is changing the name of its flagship streaming service back to HBO Max, part of a broader ...

Game of Thrones” fans will have to wait a while longer to head back to Westeros, as the premiere of new spinoff series “A ...

Warner Bros. Discovery has unveiled a new slate of cable originals hosted by the likes of Octavia Spencer, Jennifer Love ...

An HGTV show centered on renovating the iconic "Bachelor" mansion and a Shark Week special "Dancing With the Sharks" are ...

WBD CEO David Zaslav announced the move, with the company declaring, "no consumer today is saying they want more content, but ...

Warner Bros Discovery is hitting rewind on Max's branding, bringing back the HBO name it dropped from the streaming service ...

Warner Bros. Discovery executives are reinstating the name HBO Max for the popular streaming service. It’s the fourth name ...

Warner Bros. Discovery's rebranding of HBO Max highlights the merger's failure to reach its original goal.

Warner Bros. Discovery Inc. is changing the name of its flagship streaming service back to HBO Max, part of a broader ...

Max will become HBO Max again this summer to ‘better represent’ its offering. Warner Bros. Discovery is changing the name of ...