Warner Bros. Discovery, the parent company of HBO, announced on Wednesday, “Same app. New-ish name. The plot twist everyone’s ...

Along with bringing back the name “HBO Max,” WBD laid out new ways for brands to buy ads across its portfolio and integrate ...

The HBO Max name is returning to your screen. Find out why Warner Bros. Discovery is once again reversing course on its Max ...

HBO's Max has been sending unsettling emails warning users to stop letting friends and relatives mooch off of their accounts.

Critics said at the time that dropping the HBO name was a critical branding error. Now, Warner Bros. Discovery seems to be conceding the point.

And Max is now, once again, HBO Max. Warner Bros. Discovery, the parent company of the streaming service known for HBO content, all 10 seasons of "Friends" and winning Jean Smart Emmy ...

In a rare corporate do-over, Warner Bros. Discovery says it is changing the name of its Max streaming service back to HBO Max ...

Warner Bros. Discovery has decided its streaming service Max would once again benefit from being associated with the most prestigious brand name in TV history. The company announced Wednesday that the ...

Warner Bros. Discovery, the parent company of HBO's streaming service known for popular shows from " The Last of Us " to " Game of Thrones ," announced May 14 that it's reverting the service's moniker ...